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Neiman’s Back to School Trend Event for St. Jude

August 18, 2016

I recently hosted a Back to School trend event at Neiman Marcus at Lenox Mall to help spread the awareness of St. Jude.  In case you are not familiar with St. Jude, they are research hospital leading the way in the fight to end childhood cancer.  The best part about St. Jude Children’s Research Hospital is that families never receive a bill.  Food and housing are also taking care of for families that have children being treated.  This cause is very dear to me because cancer can happen to any of us.  It is very important to me to raise awareness and support for this cause.  I really appreciate Neiman Marcus for their generosity in hosting this event.  It further shows why Neiman Marcus is my favorite place to shop!  Keep reading to find out how you can support St. Jude.


My Atlanta friends Lexi from Lexi with the Curls and Tiffini, founder of Latched + Hooked came out looking stunning to support this cause. IMG_5202

We kicked off the event with cocktails and talked about the St. Jude mission.IMG_5205IMG_5213

Childhood cancer survivor, Alexis, shared her experience with St. Jude.  She found out she had cancer at 12 years old and now she’s about to graduate with her bachelors degree.  There wasn’t a dry eye in the building.  IMG_5197Atlanta bloggers Kristen from Just Meme Su and Lauren from Chic Urban Mom came out to support.

Neiman Marcus shared chic back to school trends in The Children’s World.  Metallics for the little ones is trending this fall.IMG_5239

Florals are not just for the summer.  These dresses are perfect for picture day. IMG_5242

I’m so here for the mommy and me Milly dresses. IMG_5253

I’m always here for Burberry for the kids.  I wonder if Peyton will share that Burberry poncho with me.IMG_5259

This outfit is perfect for the dapper dudes.  The joggers pants are perfect for active little boys.IMG_5287

We can’t forget about trends for the carpool lane.  Neiman Marcus will have you looking chic for PTA meetings.

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Photography by 2nd Generation Studios

We had a great night for a great cause.  You can learn more about St. Jude and donate HERE.  You can also sign up to join Team Shopaholic for the St. Jude Walk/Run that will take place on September 24th.  I’m planning some fun gifts for those that join my team.  So dust off your jogging stroller and sneakers to join us to help end childhood cancer!